Thursday, September 28, 2006

Hirhurim in Wall Street Journal

Hirhurim (under the alternate title is mentioned in today's Wall Street Journal for refusing an ad for an atheist, anti-Christian book.

Key passage:

Whether the promotion in the religious community has helped spur sales isn't known. Indeed, some religious outlets refused to run ads for the book. Christianity Today, a monthly magazine, decided the book's content represents the antithesis of the publication's mission, said Brian Ondracek, the magazine's vice president of sales. Also turning down an ad was religious blog, which deemed the book inappropriate for its readers, according to Gil Student, an Orthodox rabbi who oversees the blog.
It kind of makes up for snubs in lesser media outlets (I, II, III).

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